
Destination wedding photography & film across Northern Europe, the UK and Ireland
For the day you want to live, not perform.
Honest photographs and films of the people, places and unplanned moments that made the day yours — with gentle direction only when it helps.
01 / Our way of seeing
Your wedding is not content to produce. It is a day to be inside.
We work quietly, notice what happens between the planned moments and step in only when a little guidance will help. The result is natural without feeling accidental, beautiful without feeling staged.
Selected work · 02
The moments you planned. And everything you didn’t.

Mi & Daniel
A city wedding moving from the stillness of Vor Frue Kirke into Copenhagen’s streets.

Romain & Bruno
A Copenhagen wedding led by people, city movement and the ease of being together.

Adrien & Lucille
A small celebration shaped by Lofoten’s scale, changing light and quiet roads.

Hannes & Michelle
A Stockholm morning, a heartfelt city ceremony and an island evening under a wide summer sky.

Photography · Film · Both · 03
Two ways back into the same day.
Photography holds glances, gestures and relationships. Film brings back movement, voices, music and atmosphere.
The approach · 04
Documentary does not mean leaving you on your own.
No performance required
You do not need to know how to pose.
Simple guidance when useful
We help with light, position and movement.
Time protected for your people
Photography should not take you away from the reason everyone gathered.
In their words · 05
Natural guidance
“He gave us very simple and good instructions which turned out as fantastic photos.”
We knew we wanted natural, romantic and fun photos to remind us of the day. Serg was so professional and helpful. He gave us very simple and good instructions which turned out as fantastic photos. The lighting and edit were just perfect. During dinner he was very professional and discreet and we did not notice him at all. We could not be happier with our choice of photographer.
Photography quality
“Your work is so beautiful — we can’t wait to share these with our family.”
Oh my goodness, we have no words. Your work is so beautiful — we can’t wait to share these with our family. We loved working with you. Best photoshoot ever.
Full-day coverage
“He made sure to photograph every moment, from getting ready to the ceremony, dinner and party.”
We had an unforgettable wedding in Dalarö, Stockholm. Serg made sure to photograph every moment, from the bride getting ready with the bridesmaids to the first look, ceremony, dinner and party. He was super professional, and the photographs let the whole wedding stay with us. We are so thankful.
Explore by destination.
Nordic Countries
Sweden · Norway · Denmark · Finland · Iceland
United Kingdom
England · Scotland · Wales · Northern Ireland
Ireland
City, country and Atlantic coast.
Behind the work · 06
A small permanent team with one shared visual standard.
Serg
Founder, Creative Director & Documentary Wedding Photographer
Serg looks for the emotional rhythm of a wedding rather than a list of poses: the quiet build-up, shifting relationships and moments that disappear quickly. He gives simple direction when it helps, then returns the attention to the people and the day. As founder and creative director, he guides the photographic and visual standards of Just As It Was.
Father, good coffee, long city walks.
Alex M
Documentary Wedding Photographer
Alex M follows the natural rhythm of a wedding, from calm preparations to the energy of the dance floor. His approach is quiet, observant and detail-conscious, with minimal direction and a clean, balanced visual finish.
Simple design, music and road trips.
Alex K
Portrait & Wedding Photographer
Alex K combines documentary observation with a strong understanding of portraiture, movement and light. He helps couples feel comfortable without overdirecting them and creates portraits that remain connected to the atmosphere of the real day.
Calm under pressure and attentive to beautiful light.
Lara
Documentary Wedding Filmmaker
Lara creates natural, elegant wedding films led by real moments, voices and atmosphere. She works discreetly with professional sound, offers simple guidance when useful and uses aerial footage only when it adds something meaningful to the story.
Sound, colour and films that feel alive.
Viktoria
Documentary & Analogue Wedding Photographer
Viktoria works people-first, looking for personality, gesture and quiet relationships. She also photographs on analogue film, using its pace and texture as a considered addition to the digital story.
People first, photographs second.
Mike
Wedding Filmmaker & Editor
Mike films weddings in a story-first way and shapes the material through rhythm, sound and unobtrusive editing. He focuses on natural skin tones, clear vows and speeches, invisible transitions and careful delivery.
Rhythm, sound and invisible transitions.
Internal Editing Team
Photography & Film Post-Production
The internal editing team supports image selection, colour consistency, sound, pacing, quality control and final delivery under one creative direction. They are not presented as public-facing photographers.
Selection, colour, sound, pacing, quality control and delivery
Pricing · 07
Photography and film are two separately priced services.
Photography
Every label, price, description, highlight and CTA is editable in Gutenberg.
- Up to 5 hours €1,290
- 6 hours €1,440
- 7 hours €1,590
- 8 hours €1,740
- Full day €1,990
Add-ons
- Pre-Wedding Day €790
- Pre- and Post-Wedding Days €1,390
- Second Photographer €790
- Full Privacy / NDA +20%
- RAW Photography Files €90
- Unedited JPG Files €69
- Analogue Film Photography Price on request
- Fine-Art Wedding Album Price on request
Film
Every label, price, description, highlight and CTA is editable in Gutenberg.
- Up to 5 hours €1,290
- 6 hours €1,440
- 7 hours €1,590
- 8 hours €1,740
- Full day €1,990
Add-ons
- Pre-Wedding Day €790
- Pre- and Post-Wedding Days €1,390
- Second Videographer €890
- Next-Day Teaser €290
- Additional Vertical Social Cuts €90
- Long Documentary Cut €290
- Full Privacy / NDA +20%
- RAW Video Footage €95
Good to know · 08
Questions, answered plainly.
We are awkward in front of a camera. Will you help?
Yes. We use clear, brief prompts for portraits, light and movement, then step back so the result still feels like you.
Can we book photography and film together?
Yes. Choose one separately priced package from each and one coordinated team will plan the coverage.
Can we request a specific team member?
Yes. We confirm that photographer or filmmaker’s availability before booking.
Do you travel?
Yes. The studio works across Northern Europe, the United Kingdom, Ireland and other European destinations.
What happens if someone becomes ill?
A permanent team and professional replacement coverage provide a practical route to continue.
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